Friday, January 15, 2010

RoadID, sturdy contact info

I've got a 2-3 page race report from Disney coming up, but in the meantime, let me put in a quick post about another piece of my gear that I love. The RoadID is a small steel plate engraved with emergency contact info that you can purchase for under $20. They come as ankle straps, bracelets, or my choice, the shoe strap. Using velcro this little thing attaches to the bottom two loops of my shoelaces and has six lines of text that you can customize however you like. It is highly durable and a great way to carry contact info without needing an ID or wallet.

Neat product aside, I especially want to highlight the customer service, something often overlooked in present business plans. Durable as it is, the steel managed to wear enough on mine that the text was a fading. Obviously, if you can't read the text, this little thing is pretty useless. So I went to the website, read the lifetime guarantee, found the email address for the President (the only email address they list) and told them what happened. The next morning, they had found my tag in their database just based on my name, and once confirmed, sent a replacement free of charge, no questions asked.

A+ customer service, love it!

Think about getting one of these for the runner/cyclist/outdoorsy person in your life. They offer giftcards as well, so you can buy one for someone and let them customize the text however they desire. Hopefully you never need use something like this, but if you do, I think you will be happy with how easy the RoadID works.

Quoting their email to me:

Hello David,

Absolutely. All of our IDs have a lifetime guarantee and we would be happy to replace it for you. I will place an order for you a replacement ID plate right away, free of charge. We have recently re-tooled our engraving process, so you should not experience this issue again. You will notice that your new ID’s text will be bolder and darker. When you receive your new plate, you will need to just swap it out with your old one. I am sorry for the inconvenience. Thanks, take care!

Please confirm the below text is what you would like and correct:


If I can be of further assistance, please let me know.

Be safe out there,

Andrew Roe
Customer Service
Road ID

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